There are ways to market yourself on Twitter and to market your brand. My preference as a user of Twitter is if I mention a brand, they comment at me. I don’t necessarily want them to follow me with me following them in return. My comment is probably a one off and I likely won’t mention them again. There is no reason to watch me. There is no reason for me to follow them unless I want to get marketed at.
I don’t want random brands commenting at me using @ replies. There was some spammer who was @ replying to lots and lots of people with info on their Blackberry application. The problem? I’ve never mentioned Blackberry on Twitter and I don’t own a Blackberry. That’s really annoying and Twitter should really crack down on those more.
The one that also annoys me is the brand, personal and business, gaming for followers. The most recent one I’ve run across is EcoInteractive.
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About Derek Dirks
